Salesforce’s Revenue Cloud has been making waves lately, and for good reason. This comprehensive platform offers a suite of tools designed to streamline the entire revenue lifecycle, from quote-to-cash.
What makes the New Salesforce Revenue Cloud so special?
- Complete Platform: It provides a single platform for all revenue-related activities.
- AI-Powered: Leverages AI for tasks like deal closing, forecasting, and process automation.
- Improved Efficiency: Automates workflows to save time and reduce costs.
- Faster Sales Cycles: Guides the quoting process and speeds up contract generation.
- Omnichannel Support: Works across various sales channels (direct, partner, self-service, etc.).
- Flexible Selling Models: Accommodates different selling models, including subscriptions and usage-based pricing.
The New Salesforce Revenue Cloud offers a wide range of features and benefits, including:
- CPQ (Configure, Price, Quote): Helps businesses create accurate quotes quickly.
- Contracts: Automates contract generation and management, including assistance with contract creation and compliance through AI.
- Orders: Manages orders and automates downstream processes.
- Billing: Handles invoicing and payment processing.
- Self-Service Omnichannel: Allows customers to manage subscriptions and make purchases themselves.
But There’s a Catch
For Commerce customers hoping to take advantage of some of these capabilities, it is not yet natively connected to Salesforce Commerce. This means that businesses using B2B, DTC, and Order Management can’t yet take full advantage of Revenue Cloud’s features (without custom integration).
Why is this a big deal?
Components like a unified product catalog, pricing engine, contractual pricing, billing, and invoicing make logical sense to expose in Salesforce Commerce. Having access to these components would allow businesses to seamlessly manage their entire revenue lifecycle, from sales to fulfillment, all without any additional integration effort.
For example, imagine a scenario where a customer modifies their subscription directly within their Salesforce Commerce DTC storefront. With a native connection, this change would automatically trigger adjustments in Revenue Cloud for billing and invoicing, eliminating manual updates and reducing errors. This level of automation and synchronization is critical for businesses looking to optimize their operations and enhance the customer experience.
What’s next?
Salesforce Commerce customers should keep their eyes on the product roadmaps for both Revenue Cloud and Commerce Cloud. A native connection is likely on the horizon, and it could be a game-changer for businesses looking to streamline their operations and boost revenue.
In the meantime, the New Revenue Cloud is still a powerful tool that can help businesses of all sizes. By leveraging its features, businesses can increase revenue, improve sales productivity, reduce costs, enhance customer satisfaction, and gain a competitive advantage.
Ready to unlock the full potential of Revenue Cloud for your business?
AAXIS is your trusted partner for Salesforce Commerce implementation and integration. We can help you prepare for the future of connected revenue processes and maximize the value of your Salesforce investment.
Contact us today to learn more about how we can help you achieve your revenue goals.
